Frequently asked question · Audit AI Answer Accuracy

What counts as a wrong claim?

A statement about you that is not true today: a wrong price, a wrong owner, a product you discontinued, a location you closed, a person who left, a feature you do not have, or a competitor’s product attributed to you. We log those separately from outdated claims, which were true once, and from missing ones, where the engine does not know something you would want a buyer to hear. Unfavourable framing gets its own status: a claim that is accurate but chosen against you, such as an old complaint quoted as the summary of your support. Every entry names the engine, the market, and the cited source.

The five statuses, and where the lines fall

Every claim a person reads in the recorded answers gets one of five statuses: correct, outdated, wrong, missing, or unfavourable framing. Wrong and outdated are separated on purpose. An acquisition that never happened is wrong; last year's product name is outdated. The fix is different, because the outdated claim usually traces to a page of yours that once said it, while the wrong one traces to somewhere you have never been.

Missing is the status people forget. The product you launched, the location you opened, the certification you earned: if no engine mentions it for the prompts where a buyer would need it, that is logged as a gap, with the prompt and the market where it should have appeared.

Unfavourable framing covers the claim that is technically true and still costs you. An old complaint quoted as the summary of your support is accurate on its face and misleading as an answer. It gets its own status so it is not lost among the correct entries.

Who decides

The person reading cannot know your current price list by heart, and brand, PR, and product each hold a piece of the truth. So every entry carries the engine, the market, the prompt, and the cited source, and the report is built to be opened and checked line by line by whoever owns that piece, rather than argued about from memory. A disputed line is settled by opening the recorded answer.

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Audit AI Answer Accuracy

What ChatGPT, Gemini, Perplexity, Copilot, and Google AI Mode say about your brand, per market, read claim by claim by a person and traced to its sources.

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